A geometric reworking of the shapes gives life to abstract and architectural decorative motifs, making the rug an interesting accessory in step with the times but rooted in memory. Suggestions from the artistic currents of the 20th century enliven the new 2023 rugs, part of the ‘Alla Sera’ collection. Every single rug has been produced in India using the hand tufted technique. The blend of wool and viscose used is an innovative, high-performance yarn quality that allows the rugs to inhabit both private and contract spaces. Mark, Vasilij, Paul, Piet, Theo, Frank, Jackson, Bridget: each rug is distinguished by a balance of contrasts in line with the in-depth colour and material research conducted by the company.